Wellness in Journey & Tourism (WITT), an unbiased group composed of specialists with over 125 years of mixed expertise on the intersection of hospitality, wellness, and journey, yesterday introduced the launch of the business’s first wellness certification for resorts and resorts. This initiative goals to remodel the hospitality sector by offering prestigious certification standards that units properties aside in a aggressive market, enabling them to boost their wellness choices and appeal to vacationers.
“The WITT Licensed seal offers resorts and resorts with a big benefit in attracting vacationers by providing goal and rigorous audits of their wellness facilities and companies,” mentioned Robin Ruiz, WITT’s CEO and Founder. “Consider us because the Michelin Information for Wellness Journey. Our forthcoming consumer-facing web site will present vacationers the flexibility to discover WITT Licensed resorts, articles, and vacation spot spotlights, empowering them to journey confidently figuring out that their expectations and preferences might be met.”
With the wellness journey market projected to succeed in $1.3 trillion by 2025 and wellness designated resorts reporting a 20% greater ADR than non-wellness resorts, WITT’s proprietary 100 level certification standards offers a vital differentiator for properties on this booming sector whereas addressing the dearth of well-defined business requirements. The analysis course of focuses on 5 core pillars- Wholesome Consuming, Holistic Therapeutic, Nature, Motion and Native Impression.
Past certification, WITT offers complete consulting companies, professional steering, and focused advertising and marketing help for properties searching for to boost their wellness choices, stand out available in the market and drive occupancy. In response to the World Wellness Institute, wellness vacationers within the U.S. spend 175% greater than conventional vacationers which presents a considerable alternative for licensed properties to extend revenues.
WITT has already licensed over 100 early adopter properties and plans for exponential progress. The corporate is positioned to grow to be the worldwide benchmark for wellness journey, delivering important worth to resorts, business companions and traders.