This Italian Metropolis Was Simply Named the Most Picturesque Winter Vacation spot — and It Has a Festive Christmas Market, Too

It is OK to plan a whole journey round the truth that a spot is especially stunning, photogenic, or heck, simply downright Instagrammable. It is OK to need to recognize attractive issues and locations and need to share them with your folks, household, and the world at giant on social media. And this vacation season, you can also make all that occur by heading to at least one charming and photo-worthy city in Italy. 

Heepsy, an influencer advertising and marketing platform, launched its rating for the highest 10 most  Instagrammable vacation locations for winter 2024-2025. It named Bolzano, Italy, the No. 1 spot because of its astonishing variety of Instagram mentions. 

It got here to its conclusion by every vacation spot’s recognition, variety of lodging choices, and winter-specific points of interest. It additionally analyzed on-line engagement through the variety of occasions the vacation spot was talked about via hashtag on social media (“reflecting every vacation spot’s visible and social media enchantment”) and its Google search quantity, together with its common snowfall and variety of Christmas markets and holiday-related occasions, calculated by occasions listed on Eventbrite. 

“Bolzano, Italy, leads the rating with the best variety of Instagram hashtags at a formidable 866 million, making it essentially the most visually interesting winter vacation spot,” the workforce shared in an announcement supplied to Journey + Leisure. “With 100 winter festivals and 23 Christmas markets throughout Italy, it gives each the festive spirit and superb surroundings.” 

The small metropolis tucked within the Dolomites turns into awash in twinkly lights all through the vacation season. It is a spot the place vacationers can stroll via winding medieval streets with the backdrop of snow-capped mountains within the distance. Friends could make their strategy to Piazza Walther for town’s largest Christmas market, stuffed with dozens of distributors promoting conventional crafts between November and January. Do not skip over the native cheeses and the mulled wine when you’re there.

Becoming a member of Bolzano on the prime of the checklist is Amsterdam, which ranks second because of its 37 million hashtags and 300 winter occasion listings, accounting for the second-most among the many cities it ranked. It is adopted by a home vacation spot, New York Metropolis, which took third with 36.9 million Instagram hashtags. Prague is available in fourth, adopted by Venice; Vienna; Stockholm; Sweden; Copenhagen; Denmark; Budapest; and Granada, Spain.

And simply in case you want extra specifics, these are the 10 greatest European Christmas markets to go to in 2024.