ARLINGTON, Virginia—Knowland reported the Tampa-St. Petersburg, Florida, market led in conferences and occasions progress for the Prime 25 markets in February with 20 % year-over-year progress. Denver and Boston got here in second and third, whereas nationwide associations and expertise teams led in 4 of the 5 high markets. This knowledge is sourced from Knowland’s gross sales intelligence platform.
Total year-over-year occasion quantity progress for the trade was at 5.3 %. The typical house used for conferences within the Prime 25 markets was 3,507 sq. toes, whereas secondary markets have been barely much less at 2,890 sq. toes. Common attendees have been 124 within the Prime 25, whereas secondary markets averaged 118 attendees.
- Prime 5 markets by YOY progress in occasion quantity: Tampa-St. Petersburg, Florida, ranked highest within the Prime 25 U.S. markets, internet hosting nationwide associations and Healthcare. Under is extra perception into the highest trade drivers for these markets.
- Tampa-St. Petersburg, Florida (up 20 %): Nationwide affiliation, healthcare, charity/non-profit/social providers, expertise, and wedding ceremony.
- Denver, Colorado (up 16.7 %): Know-how, nationwide affiliation, training, healthcare, building.
- Boston, Massachusetts (up 15 %): Schooling, healthcare, expertise, coaching/training, journey.
- Nashville, Tennessee (up 14.7 %): Know-how, manufacturing, nationwide affiliation, healthcare, consulting.
- Las Vegas (up 11.5 %): Nationwide affiliation, expertise, sports activities leisure, charity/non-profit/social providers, automotive.
- Prime 5 secondary markets by YOY progress in occasion quantity: Associations and training have been the main industries. The 5 high-growth secondary markets and high industries have been:
- Louisville, Kentucky (up 67.2 %): Nationwide affiliation (15.2 %) and state affiliation (8.1 %)
- Colorado Springs, Colorado (up 66.8 %): Schooling (9.3 %)
- Greensboro-Winston Salem, North Carolina (+65.7 %): Schooling (23.8 %)
- Wisconsin South, Wisconsin (up 48.2 %): State affiliation (18 %)
- Myrtle Seashore, South Carolina (+33.0 %): Non secular (14 %)
