Toyota goes topless on the 2024 SEMA Present! We simply obtained a primary take a look at the retro-inspired Toyota 4Runner TRD Surf Idea yesterday. Right this moment, Toyota has unveiled the Land Cruiser ‘Recreation Open eXperience’ or ‘ROX’ idea. Each top-optional autos can have real-world debuts on the 2024 SEMA Present.
“We requested ourselves how we may make an much more thrilling expertise for our Land Cruiser fanatic however from an actual product perspective. Utilizing Land Cruiser 250 as a base, we modified the physique to open it up, increasing the usability, performance and general enjoyable out of doors expertise,” stated Kevin Hunter, President at Calty Design Analysis.
Land Cruiser ROX Idea
This idea was designed and constructed at Toyota’s North American design studio, Calty Design Analysis, in Ann Arbor, Mich. The identical workforce helped convey the Land Cruiser 250 to life.
The ROX idea began life as a 2024 Land Cruiser. Over 50% of the automobile was reworked and needed to be customized fabricated. The one glass left on this Cruiser is the windshield.
In fact, early Land Cruisers may go topless, and the Toyota workforce wished to convey that nostalgia to its totally trendy Land Cruiser 250. Your complete roof and rear of the SUV was minimize off. Customized fabrication then helped make that chop seem like it got here from the manufacturing unit that manner. A retractable tender prime helps preserve the weather off of passengers.
Even the doorways on this idea had been minimize right down to create extra of an open-air really feel. Excessive-clearance rocker panels and rock rails add to the aggressive appears to be like and off-road performance of the construct.
The menacing stance of this Land Cruiser is courtesy of widened fender flares. However, these flares had been widened to suit huge 37×12.5 BFG KM3 mud-terrain tires on customized 18-inch billet wheels. To make these wheels work, a 4-inch elevate was put in together with solid aluminum management arms in any respect 4 corners. This setup elevated the monitor width by a full 8 inches.
Extra Exterior Customization
Full customized bumpers had been fabricated by Toyota for each ends of this idea. The metal bumpers characteristic off-road lighting, D-rings, and integration with the customized skid plates that defend your complete undercarriage. The entrance bumper additionally homes a winch, whereas the rear helps help the swing-away spare tire service.
Up prime, the Land Cruiser ROX idea has built-in roof-rack bars. A sports activities bar with MOLLE panels completes the silhouette of the automobile and ties the cabin into the brand new truck mattress.
Customized Inside
A practical mid-gate makes this SUV right into a truck. It additionally opens up — together with fold-forward rear seats — to create a ton of cargo-carrying house. Within the truck mattress sides are Roto-Pax holders to hold further gasoline and water. A tailgate presents comfortable seating for 2 off the rear of the automobile.
Heritage Orange and black leather-based with Spring Inexperienced accent stitching — to match the outside paint — makes the inside pop. The doorways characteristic leather-based webbing loops for securing small random issues and built-in security kits.
Public Reveal
In the course of the annual SEMA Present, the Land Cruiser ROX Idea will likely be displayed subsequent week, November 5-8, on the Las Vegas Conference Heart within the Toyota sales space. I’ve little doubt it would even be making the rounds at Toyota fanatic occasions across the nation in 2025.
