ATLANTA, Georgia—Lodge Equities (HE) pronounces it has been chosen to function Postcard Cabins, a frontrunner within the outside hospitality sector and a newly acquired model below Marriott Worldwide. Lodge Equities will handle Postcard’s assortment of cabins throughout the USA, serving to Marriott increase its footprint within the quickly rising outside hospitality market. This partnership permits Lodge Equities to leverage its experience to assist Marriott’s imaginative and prescient of providing company immersive, nature-driven experiences, assembly the rising demand for outdoor-focused lodging.
“We’re thrilled to companion with Postcard Cabins and play a key position in helping Marriott in providing its company extra alternative in lodging below this reimagined model,” mentioned Al Smith, HE’s president of lodge operations. “Postcard Cabins’ imaginative and prescient for offering a retreat from the trendy world is extremely well-timed and well-executed. We’re excited to leverage our operational strengths to reinforce visitor experiences whereas serving to increase Postcard Cabins’ portfolio nationwide.”
Out of doors hospitality continues to expertise a outstanding surge as extra vacationers search nature-focused escapes, pushed by wellness developments, sustainable journey, and a need to unplug. Managing distant, eco-sensitive properties requires skilled oversight to take care of consistency in service requirements and deal with distinctive logistical challenges. By combining Postcard Cabins’ experience in delivering serene, nature-centric experiences with HE’s famend operational excellence, the partnership is poised to ship even better visitor satisfaction, development, and enlargement inside the outside hospitality sector.
Marriott’s deliberate outdoor-focused assortment, anticipated to launch in 2025, will likely be anchored by Postcard Cabins, previously generally known as Getaway Outposts. Postcard Cabins will likely be built-in into Marriott Bonvoy’s system, together with Marriott.com and the Marriott Bonvoy cellular app, enhancing accessibility for over 219 million Bonvoy members.
Postcard Cabins gives company the possibility to unplug and expertise nature in thoughtfully designed cabins situated amongst 29 picturesque and distant settings, all inside a two-hour drive from a few of the nation’s largest cities. The cabins are pet-friendly and have trendy design, non-public loos, full kitchens, and ample house between cabins for privateness and rest.
Jon Employees, founder and CEO of Postcard Cabins, added, “In becoming a member of Marriott and deciding on Lodge Equities as our operator, we’re excited to carry the Postcard Cabins expertise to a worldwide viewers searching for precisely what we provide—a spot to decelerate, disconnect from the on a regular basis, and put money into the relationships that matter most. What began a decade in the past with a small group of believers within the energy of spending free time in nature has grown right into a nationwide motion, which we anticipate will solely collect steam with Marriott’s expansive attain.”
This partnership displays HE’s confirmed observe document of operational excellence and innovation. Acknowledged by Marriott for driving top-line development within the premium and luxurious classes, in addition to being named Marriott’s top-performing administration firm for 3 consecutive quarters in 2024 based mostly on Intent to Advocate Scores, HE continues to set benchmarks within the hospitality business. Combining this experience with Postcard Cabins’ dedication to providing restorative, nature-based experiences positions the partnership to ship excellent visitor satisfaction whereas fueling development and innovation within the outside hospitality sector.
Joe Reardon, HE’s chief growth officer, added, “This partnership is a pivotal second for Lodge Equities as we step into outside hospitality. We see large development alternatives on this house, and Postcard Cabins’ model aligns completely with what in the present day’s vacationers are searching for. Our aim is to assist Postcard Cabins in increasing its attain whereas sustaining the integrity of its guest-first ethos.”
