GHENT, Belgium—Lighthouse introduced the discharge of Channel Supervisor, an AI-powered resolution that impacts pricing, promotion, and distribution for unbiased resorts. Constructing on the current acquisition and integration of Stardekk into the Lighthouse platform, this announcement updates channel administration for unbiased resorts by addressing the long-standing limitations of static pricing, promotion, and distribution applied sciences.
Impartial resort homeowners, normal managers, and gross sales leaders have historically relied on separate pricing, promotional, and channel administration instruments that require guide monitoring. These legacy processes and instruments aren’t outfitted to cope with the altering wants of unbiased hoteliers.
By integrating pricing, promotion, and distribution capabilities in a single platform, unbiased hoteliers can save time, make pricing choices, and automate the method of sending costs and promotional packages to OTAs and different channels.
The Lighthouse platform for unbiased resorts consists of:
- Pricing and promotion: AI-driven price suggestions and promotional methods are automated primarily based on real-time market demand and present occupancy via Lighthouse Pricing Supervisor.
- Automated parity administration: Charge parity throughout distribution channels is routinely monitored.
- Clever distribution: Pricing, promotions, availability, and channel restrictions are routinely pushed to channels in real-time with Lighthouse Channel Supervisor.
- Information and instruments: Impartial resorts can leverage the identical knowledge that’s utilized by bigger chains. Lighthouse powers options for over 65,000 resorts globally.
- Customer support: Impartial resorts can entry native help groups.
- Connectivity: Lighthouse Channel Supervisor connects with over 200 OTAs and greater than 50 PMS techniques.
“We’re devoted to redefining what’s potential in hospitality expertise,” stated Sean Fitzpatrick, CEO at Lighthouse. “Lighthouse is the next-generation industrial platform constructed to empower unbiased hoteliers with the options they should develop their topline income, to allow them to proceed to spend money on delivering unforgettable visitor experiences.”