Following the current announcement that China has included Australia in its visa-free checklist on 17 June, there was a big surge in curiosity within the vacation spot.
Inside simply half-hour after the information was shared, Journey.com search knowledge reveals that China-related key phrases have seen an 80% improve amongst Australian customers, highlighting the sturdy curiosity on this visa-free scheme.
The information additionally sparked a rise in bookings on Journey.com on the day of the announcement, which reported a 20% improve in bookings from Australia to China, as in comparison with yesterday.Â
From January to Could this yr, Journey.com has recorded a big upward trajectory in flight search volumes from Australia to China, with a notable 154% improve in search volumes in comparison with the identical interval final yr. Â
Journey to Australia: Robust Curiosity from APAC
Journey.com has additionally seen a big improve in bookings to Australia, notably from key markets within the Asia-Pacific area. Total, reserving knowledge reveals a greater than 150% rise in bookings to the vacation spot in Q1 2024 in comparison with Q1 2023, with China, Korea, and Japan being the primary contributors to this progress.
In step with selling Australia as a vacation spot, Journey.com not too long ago signed a strategic partnership with Tourism Western Australia. This strategic partnership goals to advertise Western Australia’s distinctive and charming tourism experiences throughout key Asian markets, together with China.
Curiosity in China Rises with Visa-Free Preparations
Curiosity in China has been rising globally because the nation expanded its unilateral visa-free journey coverage, with 14 nations and areas added to the association from November 2023 until current. In Q1 2024, there was a vital 400% progress in inbound journey to China, pushed by the advantages of such visa-free insurance policies.