IHG Motels & Resorts not too long ago introduced a renovation of its standalone Western restaurant model, CHAR Bar & Grill, in Higher China. The revamp, which has been carried out in collaboration with a global culinary staff and mixologists, will end in a completely new eating and cocktail menu.
CHAR Bar & Grill 2.0 revolves across the ‘new 5 senses’ of rest, presence, originality, environment, and social interplay. The design goals to uniquely mix Chinese language and Western cultures. The main target is on distinctive culinary artistry, charcoal grilling, fastidiously managed warmth and recent components. The eating expertise is enhanced with a inventive collection of cocktails.
The renovation introduces a meals and cocktail pairing for the primary time. Jerome Qiu, Chief Working Officer of IHG Higher China, acknowledged that the revamped CHAR Bar & Grill goals to cater to the rising demand amongst customers for distinctive experiences and high-quality eating environments.
The revamped menu options dishes created by the CHAR Bar & Grill staff, the LTH staff, and chef guide Brian Arruda. It’s designed to be shared and focuses on the genuine flavors of charcoal grilling. It accommodates each meat lovers and vegetarians. The brand new cocktails have been developed with Lio Yao, a famend bar companion. They draw inspiration from Twentieth-century philosophy and literature, incorporating 4 core ideas: authenticity, creativity, native parts, and sustainability.
The restaurant’s ambiance enhances social interplay and creates a relaxed environment. Dwell charcoal cooking demonstrations add to the eating expertise, whereas heat lighting and music complement the setting.
CHAR Bar & Grill operates eight eating places in Higher China and plans to open two extra. The up to date eating and cocktail menus can be steadily launched nationwide beginning January 1st, 2025. The model plans to proceed showcasing the artistry of charcoal cooking and artistic social areas to offer friends with thrilling eating experiences.