Earlier Ramadan and Eid-al-Fitr Celebrations Had Optimistic Affect on Dubai Lodge Efficiency

This 12 months, the month of Ramadan started pretty early in comparison with earlier years. The Islamic vacation commenced on Monday, 11 March, and concluded on Tuesday, 9 April – lasting over 4 weeks. Mixed with the Easter vacation weekend (29 March – 1 April) and a peak vacationer season within the United Arab Emirates, Dubai lodges noticed optimistic efficiency throughout this time interval.

Occupancy increase throughout Eid-al-Fitr

As anticipated, Dubai lodge occupancy dipped barely at first of Ramadan, with occupancy fluctuating between 60 – 74%, except the Easter weekend when Dubai noticed occupancy ranges climb as excessive as 78.9% on 29 March (the night time earlier than Easter Sunday).

That, nevertheless, shifted in the course of the week of Eid, which fell on Wednesday, 10 April (81.6%), when Dubai lodges noticed a leap in occupancy ranges, peaking on Friday, 12 April (at 92.9%). This was additionally helped by the UAE authorities declaring a public vacation from Monday, 8 April by Friday, 12 April, which constituted 9 days off work in complete, contemplating the weekends on each ends.

In comparison with the 2023 Ramadan & Eid celebrations, Dubai’s lodge business reported improved efficiency 12 months over 12 months. Final 12 months, Ramadan started on Wednesday, 22 March, with Eid falling on Friday, 21 April. Throughout that interval, the market noticed its highest occupancy ranges on Saturday, 22 April (at 90.4%), with occupancy at 80.4% on the night time of Eid-al-Fitr – these ranges had been decrease than what was recorded this 12 months.

You will need to observe that Ramadan shifts roughly two weeks earlier every year. It has lately moved into Q1, which is peak tourism season in Dubai. Previously, Ramadan lodge efficiency was notably subdued. However because it strikes in direction of the winter there’s nonetheless sufficient leisure demand to maintain efficiency at fairly first rate ranges. The dearth of main occasions and company demand is now considerably offset by seasonality, which is nice information for the business.

Room charges instructed an identical story

Whereas not as apparent, Dubai’s common every day price (ADR) adopted an identical sample as occupancy, with the market posting a slight decline within the metric at first of Ramadan. That modified when going down throughout the identical time because the Easter Holidays, when Dubai posted the very best room price ranges (AED901.25 on 30 March) throughout your complete Ramadan and Eid interval.

Easter Sunday was the one day these ranges surpassed the AED900 mark. When trying on the Ramadan month final 12 months, the market’s ADR additionally peaked the night time earlier than Easter (8 April 2023, at AED887.29).

Trying merely on the week of Eid, the very best ADR ranges had been posted on Thursday, 11 April (at AED891.48) – the night time after the Eid-al-Fitr celebrations. The identical was seen final 12 months, when Dubai’s highest ADR ranges had been recorded on Saturday, 22 April (at AED777.12), additionally the night time after Eid-al-Fitr.

With leisure demand rebounding throughout Eid, as typical, occupancies above 90% had been noticed on 11-12 April. The prolonged Eid holidays introduced in most Center East nations led to tourism demand dispersion throughout the entire week of Eid and drove constant efficiency over an extended time interval.

This text initially appeared on STR.