WASHINGTON—Placemakr introduced the launch of its newest resort, Placemakr Cathedral Heights, a pop-up at Upton Place. Launching in partnership with Donohoe and Aimco, the brand new property is situated on Wisconsin Avenue in Washington, D.C., and can welcome visitors in April. Placemakr’s pop-up expertise transforms single-use multifamily buildings right into a blended use of condominium residing and apartment-hotel stays.
Placemakr Cathedral Heights will provide studio, one- and two-bedroom models that embody full kitchens and laundry, in addition to onsite employees and hospitality companies. The property homes 689 residential models, 150 of which will likely be out there for short-term visitor reserving. Along with the models with a full kitchen, transient visitors could have entry to constructing facilities, together with the pool, a health heart, social lounges, and coworking areas.
“We’re excited to be increasing our portfolio in Washington, D.C., and providing a brand new location for our visitors to expertise,” stated Jason Fudin, CEO and co-founder of Placemakr. “We’re thrilled to be partnering with Donohoe and Aimco, each high gamers in the true property and hospitality business, to offer our pop-up resort expertise, which advantages each customers and property homeowners alike.”
Situated close to American College, Placemakr Cathedral Heights is a location for college guests or occasion attendees. The property can also be situated close to different points of interest, such because the Smithsonian Nationwide Zoo and Washington Nationwide Cathedral.
“One in every of our key pillars at Donohoe is to constantly construct worth by rising relationships with our prospects and administration companions. For us, this partnership with Placemakr helps to attain each,” stated Evan Weisman, president of Donohoe. “We’re excited to work alongside Placemakr and for our future visitors and residents to expertise this distinctive hospitality providing.”
“What Placemakr brings to the multifamily business is a novel alternative to shock and delight customers whereas making optimistic use of models in the course of the lease-up part of the property,” stated Matt Hopkins, SVP, improvement at Aimco. “This partnership is a nod to our dedication to discovering new methods to have interaction in residential hospitality and expertise.”
